Crypto influencers act as an expert by communicating the benefits of the ICO project launched by blockchain innovators to mainstream investors. They cover different specialities and interests and their opinions have large-scale market consequences. Influencer marketing is expected to reach a whopping $15 billion by 2022.

Read more at: https://steemit.com/ico/@blockchain-baf/the-critical-role-played-by-crypto-influencer-marketing-for-ico